Incorporating Technology, Transparency, and Trust into flood insurance.
reThought Flood® is a technology-centric underwriting agency focused on US flood risks, on a mission to create a sustainable private US flood insurance market and close the flood protection gap.
Our mission
Provide attractive flood coverage for a broad range of exposures.
Our vision
Inform and empower capacity to close the climate protection gap.
Underwriting that's changed the game.
Other insurers price flood risk by using a single model to analyze the severity and frequency of flood in specific locations. reThought Flood® has a different, patent-pending approach which deploys multiple models for a more accurate assessment of risk.
One location, many lenses — model convergence gives a truer picture of flood risk than any single model can.
Award-winning, building-by-building risk scoring.
Unlike others, reThought Flood® comprehensively underwrites each asset to be insured, as well as the peril, using a big-data AI approach. We’ve developed award-winning Flood Resilience Scores (FRS) based on public and proprietary data about the specific building location, which have a dramatic impact on the likelihood for flood. The data is applied to our patent-pending AI process to derive the FRS itself.
Flood Resilience Scores allow reThought Flood® to confidently price flood risk coverage which is much more extensive than competing policies. Advantages for insureds — and for brokers to offer — include:
Large aggregate limits for buildings and their contents
Basement contents coverage
Coverage for loss of use
Debris removal
Costs of construction
The reThought Flood® leadership team.
reThought Flood’s team of flood experts includes leaders in data and analytics, broker support, modeling, underwriting, and systems management — an exceptional group of insurance and analytics specialists with an unparalleled mix of experience and skills, united by a single goal: create a sustainable private US flood insurance market and close the flood protection gap.







Work with the flood experts.
Join the brokers offering their clients reliable, technology-backed flood coverage.
